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Field notes on competitive intelligence.

Tactics, strategy and product thinking for founders and PMs who track competitors for a living.

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StrategyOct 2, 2026

The 48-Hour AI Pricing & Positioning War: Inside the Real-Time Telemetry of Intercom, Zendesk, Dynatrace, and Kustomer

Multi-billion-dollar SaaS platforms rewrote their core pricing in a single afternoon. Here's the raw edge telemetry of how the AI economy shifted in 48 hours.

Read · 12 min read
Behind the buildSep 28, 2026

Mightstill is now Peersheep

Same product, new name, and a brand built from one idea: an eye that keeps watch on your peers. Here's what changed and how the new identity works.

Read · 4 min read
0:48
Behind the buildSep 27, 2026

Meet Peersheep: our launch film and brand intro

Two short films, one idea. A 48-second launch video about the Monday-morning surprise, and a 23-second brand intro built from the lines of our mark.

Read · 4 min read
/pricing
Pro — $20 / seat
Pro — $25 / seat
Team — Contact sales
StrategyApr 18, 2026

Why AI companies lose deals on price — and how to stop it

A competitor drops their pricing on a Friday. You find out Monday when a prospect asks for a discount match. Here's the pattern, and how to break it.

Read · 5 min read
GuideApr 10, 2026

Competitive intelligence for AI founders who don't have time for it

Most competitive research workflows are broken. They're either too manual to keep up with or too noisy to act on. Here's what actually works.

Read · 8 min read
TacticsApr 3, 2026

How to read a competitor's pricing page like a strategist

Pricing pages are the most information-dense pages on any SaaS site. Here's what to look for beyond the numbers.

Read · 6 min read
TacticsMar 27, 2026

Job postings as competitive intelligence: what to look for

Three enterprise sales roles posted in a week isn't a coincidence. It's a signal. Here's how to read hiring patterns before they become announcements.

Read · 4 min read
The AI copilot for developers
The AI copilot for teams
StrategyMar 20, 2026

How to spot a competitor's positioning shift before it hits your pipeline

A homepage headline change is rarely just a copy edit. Here's how to recognize a strategic pivot in the making.

Read · 5 min read
Behind the buildMar 12, 2026

Why we built Peersheep

We kept losing deals because we didn't know a competitor had repriced. We built the tool we wished existed.

Read · 3 min read

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